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QUIKTRIP CHALLENGES CUSTOMERS TO PUT THEIR “FINGER TO THE FIRE” IN NEW MOBILE “PITMASTER” GAME

Author: QuikTrip/Wednesday, November 20, 2019/Categories: Uncategorized

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TULSA, Okla. (Nov. 19, 2019) QuikTrip (QT), one of the nation’s premier convenience and gasoline marketers, has released a challenging new mobile game that simulates the role of a BBQ pitmaster – called the 8-Bit Pitmaster. The new mobile game invites customers to smoke BBQ for eight hours like a pro, and in doing so, offers QT coupons the longer participants play. 

8-Bit Pitmaster challenges customers to prove they have the tenacity, hunger and (too much) time to make quality, premium BBQ like QT by putting their “finger to the fire,” holding a finger on the mobile screen for eight straight hours. The 8-Bit Pitmaster game simulates the length of time that pitmasters spend smoking QT’s premium, fresh BBQ meat, new to the menu this fall. 

“Making quality, premium meat is difficult and time consuming, and this new mobile game proves that it takes a lot of persistence and hunger to smoke 8-bit meats,” said Joseph Truesdell, social engagement manager at QT. “We wanted to show our customers we are not taking any shortcuts when it comes to our BBQ and this was an engaging way to let them in on the action.” 

QT’s smoked BBQ meats are used in two of the company’s newest menu categories of snackles: BBQ Sandwiches and a full line up of tacos. 

QT’s premium BBQ Sandwiches come in a variety of options, including beef brisket that has been hardwood smoked for over 12 hours, pulled pork that has been hardwood smoked for over 10 hours and chicken that has been hardwood smoked for over six hours. Each BBQ Sandwich is piled high on a soft bun and slathered with QT’s sweet, tangy BBQ sauce.

QT’s full lineup of tacos are available in a variety of customizable options, including Brisket, Pork, Chicken, and Brisket, Egg & Cheese, to name a few. The tacos are all stuffed in a fluffy flour tortilla and have the option to be garnished with a variety of toppings, such as tomatoes, jalapenos, salsa and onions.

QT’s new, freshly-made premium BBQ sandwiches and full lineup of Tacos are available in stores in Tulsa, Wichita, San Antonio and Austin. The BBQ Sandwiches and Tacos are freshly made with quality ingredients, and are available in grab-and-go and customized ordering through the QT mobile app and QT Kitchens kiosks. 

About QuikTrip

QuikTrip Corporation is a privately held company headquartered in Tulsa, Oklahoma. Founded in 1958, QuikTrip has grown to a more than $11 billion company with 800+ stores in 11 states. QuikTrip gives back to the communities it serves, donating five percent of net profits to charitable organizations in those communities. With over 21,000 employees, QuikTrip has consistently been ranked as one of the top convenience store marketers in product quality and friendly service. To find out more about QuikTrip, visit www.quiktrip.com.

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